Cadillac are set to present the livery for their debut Formula 1 car during a television advert at February’s Super Bowl. The American outfit, who are backed by General Motors and led by former Marussia Sporting Director Graeme Lowdon, are preparing to become the sport’s 11th team next season. Multiple Grand Prix winners Valtteri Bottas […]
Aston Martin have become the latest team to reveal their launch date ahead of the 2026 season. Days before the 2025 finale in Abu Dhabi, the Silverstone-based outfit have confirmed that they will unveil next year’s car – the AMR26 – on February 9. While further details about the nature of the launch have not […]
Ahead of a season that will feature a wave of new technical regulations, three tests will take place before the 2026 season begins. The second run of pre-season testing will see the drivers and teams head to the Bahrain International Circuit between February 11-13. This test will be slightly shorter than the first, spanning three […]
Atlassian Williams F1 Team is returning to Melbourne with a full list of activities. To kick off the F1 season in style, fans will have access to: Q&A appearances from Alex Albon, James Vowles, Luke Browning, and Damon Hill. This is your best chance to get an autograph or a selfie. Other activities include a […]
Homegrown hero Oscar Piastri is gearing up for his first race of the season by giving Melbourne fans a closer look at his journey to F1 glory. On Tuesday, 3rd March, Piastri will officially open Quad Lock’s immersive Melbourne pop-up—a celebration of his partnership with the Aussie tech brand and a showcase of his story […]
As an official Event Supporter of the Australian Grand Prix 2026, Crown’s Formula Fun program turns the Riverwalk into a must-visit area for any F1 fan in Melbourne. Anyone who has been fortunate enough to attend a previous GP will remember the Riverwalk Fan Zone that snakes through Melbourne alongside the Yarra, with race car […]
The Red Bull Fan Zone returns to Crown Riverwalk for 2026 – five days of racing energy, right on the Yarra. This free hub brings Oracle Red Bull Racing and Visa Cash App RB to the riverfront: drivers, cars, and race atmosphere without needing a circuit pass. Expect live Q&As with both team lineups, a […]
Race week begins just outside the circuit gates at the Middle Park Hotel, where McLaren fans will be treated to another Jack Daniel’s takeover from Thursday, March 5. As the name suggests, this branded activation will be a way for Formula 1 fans to amp up their excitement for another Grand Prix, with merchandise giveaways, […]
This is a 'competitive' event where drivers walk from drop-off to paddock entrance each morning, and fans try to get autographs or selfies with the drivers. This happens every morning Thursday-Sunday. The best day is Thursday (media day) where drivers are more relaxed but that also means fans are most competitive that day. As a […]
Two major sports events will be held in downtown Huangpu District next month to attract racing fans and runners, while boosting sports, tourism and retail. The Huangpu Racing Festival will be held from March 5 to 15, with the Huangpu Half Marathon and the International Roller Marathon (Shanghai leg) taking place on March 29. The […]
Fresh off his 2025 World Championship win, Lando Norris is celebrating his latest victory by taking Quadrant —his motorsport-inspired lifestyle brand—from the digital world to real life. For the first time ever, Quadrant is popping up IRL, landing on Chapel Street from 5th to 7th March with an experience that blends fashion, fandom and precision-engineered […]
Williams F1 will be launching Pop-Up experiences throughout the year to connect race cities and fans around the world, starting at the London Pop-Up hosted over the Australian Grand Prix weekend. The Pop-Up will offer fan experiences like exclusive merchandise offerings, appearance and sim racing competition against P1 with Matt and Tommy, and broadcast driver […]