The event features podium-inspired photo opportunities, racing-themed visuals, Formula 1-inspired installations and international DJ performances. Music lineup: Paloma, Notre Dame, Saraga and others on November 6; Jack-E, Atkö, Antonio Oliva and others on November 7.
Consumers who purchase R$30 or more worth of Heineken 0.0 at participating retail stores will have the chance to win an exclusive Formula 1 glass. The promotion includes supermarkets and wholesalers from chains such as Assaí, Atacadão, Carrefour, Pão de Açúcar, Mambo, Peg Pese, and Roldão, among others. At convenience stores in gas stations, the […]
A temporary immersive exhibition celebrating Brazilian driver Rafael Câmara's Formula 1 debut with Haas. The exhibition features career memorabilia, racing helmets, trophies and interactive displays documenting his progression from karting to Formula 1.
New Collaborations: Etai LA – Los Angeles-based Etai LA will bring a collection of specialty pieces to the F1 HUB in Las Vegas, including 3D-printed items and select designs created in collaboration with artist Felipe Pantone. The Etai LA x Felipe Pantone collection will feature a hoodie and T-shirt. Greg Yuna – American jewelry brand […]
The Duracell Fan Prix is back, this time with a full US tour. Visit a participating Home Depot near you for a chance to drive a racing simulator and set a fast lap and win exclusive prizes such as team merchandise. November 16, 2026: 7881 W TROPICAL PARKWAY, LAS VEGAS, NV November 17, 2026: 4750 […]
Returning to Wynn Golf Club on Wednesday, Nov. 18, THE GRID: Celebrity Pro-Am flags the start of Race Week at Wynn. Celebrities and top golfers will team up for a day of friendly competition and high-energy fun amidst the lush fairways of Wynn Golf Club at this invite-only event. Time TBD
Fans can get ready to rep their team in style. Fontainebleau Las Vegas will offer race fans an expansive selection of official merchandise from every team competing in Race Weekend. Powered by V12 Trackside, the exclusive retail pop-ups will be located in the resort's Level 1 Urs Fischer Gallery and Level 2 Retail across from […]
Google Play is bringing “The Auction by Google Play” to Iris at ARIA November 18-20, inviting race fans to explore an immersive experience featuring interactive gameplay and racing-inspired rewards. Guests can play a giant gacha game to earn tokens toward auction bidding, pick up a model car to customize, and personalize accessories at a keychain […]
Back by popular demand, the lounge inspired by race car driver Carlos Sainz and his viral rendition of Sade’s “Smooth Operator” returns to ARIA. Step into a transformed Proper Eats for custom apparel and signature cocktails inspired by Sainz’s bold style, along with a special appearance by the driver himself. Adjacent to the lounge, Easy’s […]
F1 Business Summit will once again gather leading voices from sports, entertainment, business and technology to explore how Formula 1 and the broader sports landscape are driving cultural relevance, commercial growth and next-generation fan engagement worldwide. Ticket includes a 1-hour networking breakfast and Post-Summit Social at F1 Arcade Las Vegas. A VIP ticket ($2500) adds […]
Talent has never been the question in racing. Access has. And as more doors open, behind the wheel and in the rooms where the sport’s biggest decisions get made, racing is getting stronger for it. The Female Quotient and F1 ACADEMY bring that conversation to Las Vegas Grand Prix, where leaders from motorsport and business […]
A toast to Senna: A champagne toast to Ayrton Senna, led by a special guest. The story behind the collection: A fireside conversation with the partners about the inspiration behind the collection. A closer look at the craft: A look inside the artistic process, from the first idea to the finished piece. Live at The […]