The Duracell Fan Prix is back, this time with a full US tour. Visit a participating Home Depot near you for a chance to drive a racing simulator and set a fast lap and win exclusive prizes such as team merchandise. September 11, 2026 6110 LEMMON AVE DALLAS, TX September 12, 2026 6000 SKILLMAN DALLAS, […]
Visitors can browse Formula 1 teamwear, fan merchandise and limited-edition collections. Limited edition boots are the main draw.
The Fan Zone brings Williams fans closer to the atmosphere, excitement and behind-the-scenes reality of a Grand Prix weekend. Entry is free, but fans must download the Williams app and register to gain access. The app also serves as the ultimate Fan Zone companion, with a digital treasure hunt where fans can collect badges around […]
Austin's wellness culture lives outdoors. On the shores of Lady Bird Lake, The Rowing Dock is already a meeting point for paddleboarding, kayaking, yoga and outdoor movement – making it a natural place to ease into race week. Through I / AM ACTIVE, we're bringing together paddleboarding, kayaking and a soundbath led by ATX Yoga […]
Book People is hosting Andy Amendola for storytime on Tuesday, October 20 at 10:30am, and Andy is signing and personalizing copies afterward. Free and open to everyone, up on the second floor at 603 N Lamar. Bring your littlest race fans!
Quadrant be open from Tuesday 20th through to Sunday 25th and because it’s Texas they knew they had to go bigger 🤠 Not only will you be able to shop your Quadrant favorites alongside their exclusive Austin pieces, but they will also have some events as well. Wednesday will be a Women in Motorsport panel […]
No Girl Walks Alone is an Austin community built around connection and showing up as you are, giving women a low-pressure way to meet new people, discover the city and make friends. For its race-week edition, Jessica Hawkins, Mathilda Paatz and our team will join them for an evening walk through downtown Austin, with a […]
Join the team for a community run open to fans and fitness lovers alike. Hosted at THIS gym. A 5km route, followed by good vibes and even better coffee. Test your skills on the race simulator before you go! What to expect: 5km Run Secure bag drop Free Coffee after the run Major Giveaway (one […]
Step inside the immersive world of LN4. They've made a 70s inspired workshop that will have exclusive merch, cool activations, and all round good times. Wednesday they open later at 12PM. Something is happening October 20. More details soon.
Here’s what’s going down: Duracell battery MECHANICAL BULL. Top 15 times get to meet Alex Albon! Endless dirty soda bar Ring toss & games Limited-edition merch The FIRST 200 fans to arrive with proof of a Duracell battery purchase get guaranteed front-row access to our live Q&A with Atlassian Williams F1 Team driver, Alex Albon!
Join Citi and Mastercard in Austin for a one-night-only Curated Table experience, featuring the McLaren Mastercard Formula 1® Team, for an immersive evening that brings together elevated dining, cultural storytelling, and unforgettable moments. Guests will enjoy a high-energy night that blends world-class cuisine with premium hospitality, including a special appearance connected to a McLaren Mastercard […]
COTA and The Exotics Network are bringing multiple F1 display cars, 100+ hypercars/supercars, racing simulators, live entertainment, food/drink, a C-130J flyover and a live motorsport charity auction downtown before the USGP. Paid standalone ticket required; both GA and VIP are publicly available. Every paid GA ticket also includes an entry to win two three-day USGP […]