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Red Bull Pit Stop

November 3 - November 9
Free

Red Bull and McDonald’s have signed a brand new partnership with the drink’s roll-out in stores across Brasil.  One of the McDonald’s stores in Sao Paolo will be transformed into a Red Bull Pit Stop for race week.  This will include race-style lighting, garage visuals, and uniformed “crew” serving customers as if they were part of a live Formula 1 pit team.

Fans can order their food via a custom pit-lane window, watch timed “service stops,” and even snap selfies alongside replica Red Bull wheels, helmets, and tires. The restaurant will play team radio snippets, simulate engine sounds, and feature limited-edition Red Bull energy drink-themed menu items throughout the race week.

Other McDonald’s franchises across Brasil will host race themed events during the week as well including:

  • Red Bull-branded packaging on select McDonald’s menu items.
  • Exclusive giveaways like mini race helmets, team merchandise, and discount vouchers.
  • Collaborative digital content through McDonald’s Brasil social media channels and Red Bull’s global platforms.

Technically it hasn’t been announced which McDonald’s (called Mequi in Brasil) this will be at so the address we have listed may not be correct, but chances are it’ll be at Mequi 1000. They have a history of doing some crazy decorations.

Questions? Reach out to @mike.zoom.zoom on Instagram or TikTok.

Details

Venue

  • Mequi 1000
  • Av. Paulista, 1811 - Bela Vista
    São Paulo, SP 01311-200 Brazil
    + Google Map